As the second act of the Nope Haul Revolution, I filled yet another shopping cart in a massive supermarket with more than a hundred different food items — and left it there. Yes, again. Because this madness has to stop.
Nope Haul Challenge Video 14-17
Operation NOPE HAUL: Turning Their Junk Into a Public Protest
I carried out the NOPE HAUL challenge in cases 14, 15, 16, and 17 as well. In four different stores, I loaded a shopping cart to the brim with the very products the industry uses to hook us—chips, chocolates, sugary drinks, all the classic neuromarketing bait. Then I left each overflowing cart right in the middle of the store and walked out, turning their own tactics into a public demonstration of how absurd overbuying has become.

